Increasingly I have noticed that my Google Spam filter appears to be working overtime. I realised the other day that emails that I had been receiving from Google’s automated email address, email@example.com, had been automatically sorted into Spam, by Google’s own filers!
Emails from firstname.lastname@example.org are generally related to password changes or Google wanting to let you know that it has detected a login on your account from a computer or area that it was not expecting or you are not associated with. These messages are, obviously, pretty important, which makes it particularly strange that Google has started to filter itself. If somebody is accessing your account from somewhere outside your immediate area you want to know about it and, let’s be honest, we’re not all traipsing through the Spam on a regular basis to see what’s hiding in there.
The bigger question is what else is being sent to Spam. If Google is automatically filtering itself into Spam, how many other important emails are automatically being picked up and sent down to the Spam? Google is not the only company that uses automated emails that you might actually want to read. What if you have an important email from another service provider or a store you regularly use and that is being sent into the Spam folder as well?
It is good that Google has an active Spam folder policing our emails, but it does perhaps sometimes overstep its mark. The best thing that we can do to help Google learn what is and is not Spam is keep an active eye on our Spam folders. Let Google know if something, like that email@example.com email, is not Spam and then Google will know not to sort it there in the future. That way we will have cleaner inboxes without missing the good stuff!